Strategic brands and websites for service providers.
Once in a while, you read one of those books that give you that a-ha moment! Building a StoryBrand was one of those books for me. Building a StoryBrand by Donald Miller teaches you how to use storytelling to clarify your message and emotionally engage potential customers. So what was the a-ha moment? Make the […]
How do you know that your company needs a rebrand? This is a question I get a lot, and there’s no perfect answer. When I meet with clients who are considering a rebrand, there are signs that a rebrand is a great idea and can be a useful tool to kick-start or grow your business, but we first need to define why you want a rebrand.