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We design impactful brands and effective websites that grow your business.

Brand And Website Design for Service Providers


Give me all the services!

Collateral Design
Packaging Design
Social Media Design

Custom Design

I want an effective website!

Website Strategy & Design
Website Copywriting
Website Development & SEO

Website Design

My brand needs help!

Logo Design
Brand Design (Colors, Fonts)
Collateral Design

Brand Design

Oh, yes, I need this!

Brand Strategy & Positioning
Social Media Strategy
Marketing Strategy

Brand Clarity

How We Help

our services

Strategic brands and websites designed to make you more money

Service Providers
Passionate Entrepreneurs
Wedding Pros
Consultants & Coaches
Online Business Owners

we work with

learn more about us

To grow a thriving business and brand, you need style and substance. We design brands that stand out from your competition, and websites that convert viewers to customers. 

A pretty brand and website will only get you so far. But a strategic one will make you more money. 

we believe

view all work

some of our recent projects

“My website traffic increased 53% since we launched and I’ve gotten an average of 15 inquiries per month where I used to get 3 or 4. Since I convert about 85% to buyers this is a big change!”

- Kim Anderson, Red Curl Creative

see the project

learn more about us

In 2014, I graduated from UW-Milwaukee with a Bachelor of Fine Arts in Design & Communications.

Currently I am the founder and creative director at Shelby Design Co. I believe that everyone deserves to do work that they love. I use my creativity to help business owners improve clarity, growth, and overall profit so they can thrive in the life and business of their dreams. 

I am fascinated by the place where design, marketing, and storytelling meet. My superpower is being able to seamlessly combine these three elements in an effective and powerful way through clear messaging, easy to navigate websites, and beautiful branding.

Outside of work, my husband Zak and I are currently renovating a duplex in Wauwatosa, Wisconsin. Some of my favorite things are traveling in our cargo trailer turned RV, eating dairy-free sweets, hiking, biking, kayaking, and just about any other outdoor activity ending in ‘ing’.

ceo and creative director of shelby design co

Hey, I'm Shelby!

learn about our process

Cue the confetti, it's time to launch! But we won't leave you hanging. You'll receive our signature launch plan and custom announcement graphics to share your new brand and website with the world.


Armed with tremendous insights from our brand clarity session, we can thoughtfully design a beautiful brand that represents your company and a website that caters to the user and increases new client leads. 




Every project with us begins with a brand clarity session. This session helps us get to know you and gives you the space to look objectively at your business and find clarity on their future goals.



Here's How It Works

download here!

In this free workbook I’m sharing the 30 critical questions I ask my clients to help them clarify their brand and messaging.

Working through these questions will allow you to reflect on the core foundations of your business and might lead to just the 'aha' moment you needed. 

30 Questions To Clarify Your Brand

free workbook

book a call now

Ready to feel proud of your brand and website?

Strategic brands and websites for service providers.






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